Get SBS working for you

1. Log in and set up your profile

Your profile tells SBS about your business, so the posts it writes sound like you.

1. Open the SBS dashboard, type your Access code, and tap Open dashboard.
2. In the menu, open Settings → Business Profile.
3. Under What kind of business do you run?, choose your type and tap Save business type.
4. When it asks to apply recommended defaults for missed-call and review messages, tap Apply defaults. This writes those texts for you.
5. Answer the questions you can: describe your business, your ideal customer, what makes you different, your strongest services.
   • Be specific. "Fades and beard work for busy professionals in South Tampa" beats "haircuts."
6. Tap Save answers. You can come back and change this anytime.

2. Connect Facebook and Instagram

This is what lets SBS post for you. It's also where most people get stuck, so do the "before you start" part first.

Part A: Switch Instagram to a professional account (skip if it already is)

1. In the Instagram app, go to your profile and tap the menu (☰) in the top corner.
2. Open Settings, then find Account type and tools.
3. Tap Switch to professional account, pick a category, and choose Business.

Part B: Link Instagram to your Facebook Page

1. In the Instagram app, tap Edit profile.
2. Under Public business information, tap Page and choose your business's Facebook Page.
   • Instagram and Facebook move these menus around sometimes. If you don't see it, search "link Instagram to Facebook Page" in Instagram's help center.

Part C: Connect them to SBS

1. In the SBS menu, open Marketing → Connected Accounts.
2. On the Facebook card, tap Connect and log in with the Facebook account that manages your Page. This one step connects both Facebook and Instagram.
3. When Facebook asks which Pages and Instagram accounts to share, select your business Page and your Instagram account.
4. Leave every permission turned on and tap Continue / Save. If you turn permissions off, posting will fail.
5. Back in SBS you'll see "Facebook and Instagram connected successfully!" and both cards will say Connected.

3. Upload photos and videos

SBS builds your posts from your real work, so the more good photos you add, the better your posts.

1. In the menu, open Marketing → Media Library.
2. Choose a photo, then fill in Description (what's in this photo). Say exactly what's in it.
   • Example: "Skin fade with beard trim on a client." This keeps captions from mismatching the picture.
3. Tap Upload photo.
4. Optional: tap Edit photo to rotate, flip, or adjust brightness and contrast, then tap Save Copy (default). Your original is kept.
5. Add at least 10 photos to start. Fresh photos every week keep your posts from repeating.

4. Turn on auto-posting

Pick your days and SBS posts at the best times for each platform.

1. In the menu, open Marketing → Posting Schedule.
2. Turn on Auto-posting.
3. Under Posting days, tap the days you want posts to go out.
4. Save. SBS picks the best time of day on each of those days.
5. Check Recent auto-posts to see what went out and whether each post shows as posted.

5. Build your offer page

An offer page (SBS calls it a funnel) is a simple page where people leave their name and phone number. You get a text the moment someone signs up, and so do they.

1. In the menu, open Marketing → Funnels and tap + New funnel.
2. Fill in the form:
   • Funnel name: for you only, like "Booking Funnel"
   • URL slug: the end of your link, like your-shop-name
   • Headline: your offer, like "Get a fresh cut this week"
   • Subheadline: one line of detail, like "Book in 30 seconds"
   • CTA button text: what the button says, like "Claim my spot"
   • Redirect URL (after capture): where people go after signing up, usually your booking link
   • Owner notification phone: the cell that gets a text for each new lead
3. Tap Create funnel.
4. Tap Copy to copy your link. It looks like socialbulletinsolutions.com/f/your-shop-name.
5. Share it in your Instagram bio, Facebook posts, stories and text messages.
6. Optional: next to Generate Ad, tap FB / IG or Google Search for ready-made headlines, body copy and a tracking link for a paid ad.

6. Turn on missed-call text-back

When you can't pick up, SBS texts the caller right away so they don't call the next business. SBS gives you a local phone number for this. You don't need any other account.

Part A: Get your SBS number (one time)

1. In the menu, open Messages → Missed-Call Text-Back.
2. Tap Use a number we provide and send your business info.
3. We register your number for business texting. Phone carriers require this for every business that texts, and approval usually takes a few days. We text you when you're live.

Part B: Turn it on

1. Back on Missed-Call Text-Back, turn on Text-back enabled.
2. In Forward missed calls to, enter your real cell number. Calls to your SBS number ring your phone like normal.
3. Write your Text-back message, like "Sorry we missed you! Text us here and we'll get right back to you. Book online: [your booking link]".
4. Tap Save settings.
5. Put your SBS number on your Google profile, Instagram, website and flyers.
6. Test it: call your SBS number from another phone and don't answer. After about 20 seconds of ringing, the text should arrive.

7. Set your hours and booking link

Clients can book you 24/7 from one link. No app to download.

1. In the menu, open Bookings → Services & Staff. Tap + Add service and enter the name, minutes and price. Repeat for each service.
2. Open Bookings → Shop Hours and set your open and close times for each day. Clients can only book during open hours.
3. For lunch breaks and days off, open Settings → Shop Settings → Breaks & Time Off. Use Add Break for weekly breaks and Add Date for vacations.
4. Back in Services & Staff, open the Booking Page tab and turn on Public booking page.
5. Next to Booking page URL, tap Copy. Put the link in your Instagram bio, your Google profile, and your text-back message.

8. Get reviews and bring clients back

More Google reviews bring new clients. Win-back and loyalty texts bring old ones back.

Turn on automatic review requests

1. Search your business name on Google while logged into the Google account that manages it.
2. In your business panel, tap Get more reviews (sometimes called Ask for reviews) and copy the link. It looks like g.page/r/…/review.
3. In SBS, open Messages → Missed-Call Text-Back and scroll to Review requests.
4. Paste it into Your Google review link, turn on Auto review requests, pick a Delay before sending (2 hours works well), and tap Save review settings.

Turn on win-back, loyalty and referrals

1. In the menu, open Bring Clients Back → Win-Back Campaigns.
2. Under Win-back settings, set Days before lapsed, like 45. Clients who haven't been back that long get a "we miss you" text.
3. Open Loyalty Program. Under Loyalty / Punch-Card, set Visits needed and the Reward text, like "6th cut free."
4. Open Clients → Referrals. Under Referral reward, choose 10% off next visit or a Free add-on. The client who refers and the new client both get it.
5. Every client gets their own referral link automatically. Share it with Copy link.